Microtrends, to me, are fashion trends that a small group of people follow. It isn't a trend set for everyone to follow or be aware of. It is a personal trend that individuals follow to have their own style
Teenagers knit because they want to find a new unique way to express themselves so they can start a hot upcoming trend for other teenagers. High-earners get tattoos because they want to spend their money and feel young.
Hilary Clinton hired Penn for her campaign because he knows the “real world”. Using his microtrend theory he identifies specific parts of the population and relates to them, thus making them feel special and getting their votes.
Free society tells people that no matter what they do its still “cool”, uniqueness is the main idea. Why not be gay, its unique. No matter what you do it a free country so express yourself do what you like. No one cares.
Penn’s book was purposely written and published at that date to help Clinton win.
As of a member of the student body of Weimar Academy, I do not have any microtrends at all.
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